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The Sipsmith Blog

Sipsmith + Wimbledon Serving From 2021

in Wimbledon September 14, 2020

Sipsmith becomes the first official gin partner of Wimbledon.

Proud to have played a part in pioneering the craft gin boom and setting the bar for uncompromising excellence, we are absolutely thrilled to formally announce our partnership with The Championships, Wimbledon, who we are joining as their Official Gin Partner.

We are honoured to be joining forces with an institution with a shared pursuit for greatness – our shared commitment to quality and attention to detail make this the perfect partnership and we will be serving some perfectly mixed doubles together from 2021. All we have to do is wait… 

It is a genuine honour to become one of Wimbledon’s exclusive partners. We have a shared commitment to quality, integrity, and legacy creation, with people at the heart of all that we do.  These values have undoubtedly led Wimbledon to become a pinnacle in international sport, and Sipsmith to have become globally acclaimed as a benchmark for great quality gin.

Fairfax Hall, Sipsmith Co-Founder

Attention to detail can’t be added later, so our preparations start now – we will be spending the rest of the year lovingly labouring over our hand crafted gin, ready to take centre court next summer. When drawing inspiration from The Championships, our choice is in an incredible abundance. From the 122,000 punnets of strawberries enjoyed at Wimbledon every year, (hand-picked just 37 miles from our Distillery), to the hand-seeded upkeep behind the world’s only tennis championship played on grass – needless to say, every aspect of what makes Wimbledon great requires as much dedication as it takes to craft our gin. 

To celebrate this coming together of two great British establishments, we’re giving you the chance to win two tickets to next year’s Championships alongside a year’s supply of Sipsmith Gin to savour whilst you wait. To enter, simply answer the question correctly below:

*T&Cs apply, some territories excluded, ends 30.09.20

How many miles away from the Sipsmith Distillery are the strawberries served at Wimbledon picked by hand?

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